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Content Marketing

Creating an e-marketing strategy for your business is essential for continued growth and sales, but how do you allocate the time and resources?

Content Marketing
Content Marketing

Time & Location

Feb 22, 2022, 9:00 AM – 11:00 AM

Erie, 900 State St, Erie, PA 16501, USA

About the Event

Whether to create an e-marketing strategy is not an option: organizations must efficiently allocate resources to establish a unique market position, differentiate their goods or services, counter competitive challenges, and exceed marketplace expectations by seamlessly blending offline and online channels.

Content marketing is the first of four sessions in the eMarketing series to include social media marketing, influencer marketing, and email marketing. This session will provide an overview of the key trends in content marketing and how to build a strategy to reach, engage and convert new customers to your business.

Presented by Maggie Horne, Director, Gannon SBDC

Tickets

  • Registration

    $30.00

    Sale ended

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Pennsylvania Small Business Development Centers are funded in part through a cooperative agreement with the U.S. Small Business Administration, by the Commonwealth of Pennsylvania through the Department of Community & Economic Development, through support from Service Center host institutions, and by other sources of state and federal funding. Full disclosures available at pasbdc.org/funding-sources/. All services are extended to the public on a non-discriminatory basis. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.

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