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eMarketing Strategies – Content Marketing

Whether to create an e-marketing strategy is not an option: organizations must efficiently allocate resources to establish a unique market position, differentiate their goods or services, counter competitive challenges, and exceed marketplace expectations.

eMarketing Strategies – Content Marketing
eMarketing Strategies – Content Marketing

Time & Location

Mar 30, 2021, 11:30 AM – 1:00 PM

Live webinar

About the Event

Whether to create an e-marketing strategy is not an option: organizations must efficiently allocate resources to establish a unique market position, differentiate their goods or services, counter competitive challenges, and exceed marketplace expectations by seamlessly blending offline and online channels.

Content marketing is the first of four sessions in the eMarketing series to include social media marketing, influencer marketing, and email marketing. This session will provide an overview of the key trends in content marketing and how to build a strategy to reach, engage and convert new customers to your business.

Presented by Maggie Horne, Director, Gannon SBDC

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America' SBDC Logo
America' SBDC Logo
Pennsylvania Department of Community & Economic Development logo
Pennsylvania Department of Community & Economic Development logo
U.S. Small Business Administration logo
U.S. Small Business Administration logo
Gannon University logo
Gannon University logo

Funding support and resources are provided through a cooperative agreement with the U.S. Small Business Administration; by the Commonwealth of Pennsylvania through the Department of Community & Economic Development; and in part through support from Gannon University and other sources. All services are extended to the public on a nondiscriminatory basis. Language assistance services are available for limited English proficient individuals. Special arrangements for persons with disabilities can be made by calling 814-871-7232 at least two weeks in advance. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA. SBDC services are not available to individuals or entities that have been debarred or suspended by the federal government. By agreeing to receive assistance from the SBDC you are self-certifying that you are not currently federally debarred or suspended and also agree to cease using SBDC services if you become federally debarred or suspended in the future.

Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA. All services extended to the public on a non-discriminatory basis. Language assistance services are available for limited English proficient individuals.

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